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Defining
What
Medicine
Means.

Who We Are

Here in the heart of Pennsylvania, we do more than elevate medical education or research – we define the very meaning of medicine.

It’s what makes us more than Penn State College of Medicine.

It makes us

Penn State College of Translating Science Medicine.

Penn State College of Another Breakthrough Medicine.

Penn State College of Unlocking Human Potential Medicine.

And we never stop. We know there’s always more to be done. It’s how our College will show the world what medicine means.

Creative examples of our brand

Be a Brand Ambassador

A column inside the College of Medicine is wrapped with a banner that says College of Rich History, Innovative Future MedicineAs a College of Medicine employee or student, we hope you will embrace this new brand positioning campaign and help us be a brand ambassador by consistently using the brand tools below to help us reinforce the College of Medicine.

  • New Powerpoint Templates
  • New Zoom Backgrounds
  • New Email Signature

+ Download files

A Penn State login is required to access the downloadable files.

Email signature

Faculty and staff are encouraged to set up their signature line in the following order:

Name, Credentials (if applicable)
Title(s)
Department
Penn State College of Medicine
Office Location, Mail Code
Address
City, State ZIP

Example:
John Smith
Director, Marketing and Communications
Office of Strategic Marketing and Communications
Penn State College of Medicine
500 University Drive, H125
Hershey, PA 17033

Note: The only brand name that should appear on your email signature is Penn State College of Medicine.

Who We Are

Sharing Who We Are

If someone asks you who is the Penn State College of Medicine. What would you say? Here’s a quick way to explain who we are and why we are all here.

Short and Sweet

At Penn State College of Medicine, we know the power of teaching, discovering, training and innovating. With a focus on health system science routed in empathy and humanity, it’s what makes us the change that health care needs.

A Little More

At Penn State College of Medicine, we know the power of teaching, discovering, training and innovating. And through rigorous education and innovative research, our impact is felt far beyond our community. We are the change that health care needs. We define what medicine means.

Our Elevator Speech

At Penn State College of Medicine, we know the power of teaching, discovering, training and innovating. And through rigorous education and innovative research, our impact is felt far beyond Pennsylvania. Strengthened by our university and connected to a health system, educating caregivers and equipping researchers who understand what it truly means to lead. And we’ll never stop. Because we know there is always more work to be done. We are the change that health care needs. We define what medicine means.

A banner on a light pole outdoors says College of Advancing Humanism Medicine

What Differentiates Us

Proof points are the ways we differentiate Penn State College of Medicine from other Colleges of Medicine. In our brand research, these proof points resonated strongly with external audiences.

  • A catalyst for change, ready for the future of health and health care.
  • Conducts leading-edge research in a distinctive setting with access to unparalleled opportunities and resources.
  • Broad impact in Central Pennsylvania and beyond.
  • Committed to diversity, equity, inclusion and belonging.
  • Pioneers the treatments and cures for tomorrow.
  • Connected to the university through a shared intent to bring a positive impact to humanity.
  • Connected to Penn State Health through research innovations and therapeutic treatments offering patients choices.
  • Produces well-rounded, critical thinkers who think of the whole patient instead of just their disease.
Elevators doors inside the College of Medicine are wrapped with branding including 'Penn State College of Stronger One And All Medicine'